Originally posted on CBS Houston:
Mayor Annise Parker utilized the start of National Distracted Driving Awareness Month to kick off It Can Wait, Houston, a local anti-texting while driving public awareness campaign. The mayor’s campaign will utilize social media, broad-based community activism and broadcast media to get its message out.
“Not only can we commit to putting the phone down while we drive, we can encourage everybody around us to do the same,” said Mayor Parker. “I refuse to put my life and the lives of others at risk. Please join me in taking the It Can Wait pledge and make a lifelong commitment to never text while driving.”
In 2011, 13 percent of the over 3,000 traffic fatalities in Texas were due to texting while driving. Without a change in the trend, there will be roughly 1.3 million traffic accidents due to texting while driving this year. New research released just last week by AT&T indicates that 43 percent of commuters admit to a “habit” of texting while driving, even though they are aware of the risks. The main risk is that those who text while driving are 23 times more likely to be in a crash.